VINFAST

VF3 LAUNCH CONCEPT

Let’s start off with the Case Study Video that our team storyboarded (and with the help of many talented editors) to help you get the overview of the project.

There were also so so soooo much unreleased works and concepts art that I don’t even know where to start.

So here is (hopefully) all of it (or just what i made).

Original Concept Artworks

After the initial launch and pre-order, we also built an enormous Car Claw Machine to deliver the car to their owners.

Opt 1

Opt 2

We even carefully planned on how to make this physically possible

Spectacularly launch Vinfast latest installation in their EVs lineup, the VF3

BRIEF//

Creative Director: Thanh Ngo

Art Director(s): Quan Le/juu, Tieu My

Designer(s): Quan Le/juu, Tieu My

Editor: Dat Phan 

Copywriters: Hanh Nguyen

CREDIT//

Next
Next

Vinfast | Manh Liet Tinh Than Vietnam